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    Advertiser ROI Calculator

    Estimate reach, clicks, CPC and expected conversions. Tune topic and conversion rate to see how the funnel changes.

    Inputs

    How much you want to spend on placements.

    $1,000
    50010K

    Select your audience category.

    Expected conversions from clicks (landing + offer).

    2.5%
    0.510
    Crypto tends to click harder

    High intent + hype cycles often push CTR up. If you have a strong landing, focus on conversion rate optimization. With 2.5% CR, CPA is about $3.80.

    Top-line performance

    Audience reach
    600,000
    Estimated clicks
    10,500
    Channels in seed
    40
    CTR
    1.75%
    Click-through rate

    Unit economics

    CPC
    $0.10
    Cost per click
    CPM
    $1.67
    Cost per 1,000 impressions
    Conversions
    263
    CPA
    $3.80
    Cost per conversion

    *Estimates based on average performance data for similar campaigns.