Advertiser ROI Calculator
Estimate reach, clicks, CPC and expected conversions. Tune topic and conversion rate to see how the funnel changes.
Inputs
How much you want to spend on placements.
$1,000
50010K
Select your audience category.
Expected conversions from clicks (landing + offer).
2.5%
0.510
Gaming scales reach fast
Broad audiences deliver huge reach. Strong creatives matter more than perfect targeting to sustain CTR. With 2.5% CR, CPA is about $4.39.
Top-line performance
Audience reach
700,000
Estimated clicks
9,100
Channels in seed
60
CTR
1.30%
Click-through rate
Unit economics
CPC
$0.11
Cost per click
CPM
$1.43
Cost per 1,000 impressions
Conversions
228
CPA
$4.39
Cost per conversion
*Estimates based on average performance data for similar campaigns.